Why Culture Matters

Moderated by Rich Lyons, BS 82, Dean, Haas School of Business

Panelists include:
Katie Benintende, FTMBA 15, Global Supply Manager, Nest Labs
Brett Wilson, FTMBA 07, Co-Founder & CEO of TubeMogul
Tom Frainier, BS 79, FTMBA 81, Co-Founder, CEO and President of Semifreddi’s
Beth Axelrod, former Senior Vice President, Human Resources, at eBay

UC Berkeley is broadly recognized for its distinctive culture and values. How we view ourselves and how others view us shape the impact we have on our immediate communities and around the world. The Haas School of Business holds its own robust culture. In recent years the cultural force behind all initiatives has been the school’s Defining Principles: Question the Status Quo, Confidence without Attitude, Students Always, Beyond Yourself. From admissions to alumni relations, the principles guide and define the Berkeley-Haas community in all its endeavors. Dean Rich Lyons leads an alumni panel in a discussion on the invaluable space that culture occupies in an organization and community.