Jennifer Granholm, Former Governor of Michigan
[54 min 3 sec] – Jennifer Granholm, former governor of Michigan and a Berkeley alumna, speaks to the Haas community on Jan. 27, 2014, about job creation in a global economy, the human side of globalization, and diversifying Michigan’s economy into such emerging industries as green energy.
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Study Finds Paid Search Ads Don’t Always Pay Off
[5 min 28 sec] – Businesses spend billions to reach customers through online advertising but just how effective are paid search ads? Using data from eBay, economist Steven Tadelis at UC Berkeley’s Haas School of Business compared whether consumers are more likely to click on paid ads than on free, …
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Truth or Consequences? The Negative Results of Concealing Who You Really Are on the Job
[4 min 49 sec] – Most know that hiding something from others can cause internal angst. New research by Haas Assistant Professor Clayton Critcher, Haas Marketing Group, suggests the consequences can go far beyond emotional strife and that being forced to keep information concealed, such as one’s sexual orientation, disrupts …
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Alicia Boler-Davis, Senior Vice President, GM
[53 min 31 sec] – Alicia Boler-Davis, the Senior Vice President overseeing global vehicle quality and global customer experience at General Motors, spoke to the Haas community on 10/9/13 as a part of the Berkeley-Haas Dean’s Speaker Series.
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Joe Jimenez, CEO of Novartis at Berkeley-Haas
[57 min 40 sec] – Joe Jimenez, Haas MBA 84 and CEO of Novartis, spoke to the Berkeley-Haas community about leadership and the pharmaceutical industry.
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